Women-owned businesses are more than just a trend: They are the backbone of the American economy. According to the National Women’s Business Council, there are more than 11.6 million businesses owned by women in the United States, and they account for nearly one-third of all businesses in the country. These businesses generate more than $1.5 trillion in revenue and employ nearly 8 million people. What’s more, women-owned businesses are growing at a rate nearly twice that of all businesses. In fact, between 1997 and 2007, the number of women-owned businesses increased by 68 percent, compared to a 34-percent increase for all businesses.
There are many reasons for the success of women-owned businesses. For starters, women are starting businesses at a younger age than ever before. In fact, the average age of a woman starting a business is now just 36 years old. Women are also more likely to start businesses in high-growth industries, such as technology, professional services, and of course the fashion industry. Women can especially excel in fashion and underwear choices designed specifically for other women due to their intimate understanding of women’s bodies and needs.
When it comes to innovative underwear options, Woxer is a star example of how women are best at designing clothes for other women. Continue reading to learn more about Woxer and its woman-owned status.
What is Woxer?
Woxer is a new underwear brand that specializes in boxer briefs for women. Traditional women’s underwear is often made from thin, flimsy fabric that does not breathe well and tends to bunch and ride up. This can be extremely uncomfortable and can also lead to chafing and skin irritation. Panties can also produce panty lines under tight clothes, and although thongs can eliminate those unsightly panty lines, they do not provide much coverage or support. Typically, traditional panties and lingerie for women are designed for looks and sex appeal, not for comfort and function.
Woxer underwear is different. It is made from a high-quality, breathable fabric that is moisture-wicking and anti-odor. The underwear has a snug fit that provides support and comfort all day long and is perfect for active women who want underwear that can keep up with their lifestyles. If you’ve ever looked at men’s boxer briefs and wished that you could find a pair that fits your unique body type, Woxer has exactly the boyshort underwear you’re looking for.
Is Woxer owned by a woman?
Yes! When Alexandra Fuente founded Woxer in 2019, she had a vision for a brand that would cater to women’s needs and be ethically and sustainably produced. Woxer is now a thriving business with a global customer base, and Fuente is dedicated to inspiring and enabling other entrepreneurs from marginalized groups to pursue their dreams.
As a female Hispanic LGBT+ founder, Fuente knows firsthand the importance of representation and diversity in business. Her goal is to use Woxer as a platform to empower others from marginalized communities and show that entrepreneurship is a viable option for anyone who is passionate about their idea. The success of Woxer is a testament to Fuente’s hard work and dedication, and she is excited to see what the future holds for her company.
How is Woxer revolutionizing underwear for women?
Finding the perfect pair of underwear can be a daunting task, as you want something that is comfortable, stylish, and durable. With Woxer, your search is over.
The underwear enthusiasts at Woxer know that every woman is different, so they offer a variety of styles and colors for all body types made with high-quality materials that will last. Further, Woxer believes that underwear should be not only comfortable but also stylish. That is why they design all of their boxer briefs with a modern look that will make you feel confident and sexy. Say goodbye to panty lines and hello to breathable comfort when you slip on your new pair of women’s boxer briefs.
If you’re looking for comfortable and stylish boxer underwear made especially for women, then Woxer is the perfect brand for you! Order your new pair of boxer briefs today and experience the Woxer difference.